7 Presentation Frameworks Quick Reference Card
đŻ 7 Presentation Frameworks
Quick Reference Card â Choose the Right Structure Every Time
Free Download
Most presentations fail for one simple reason:
the structure doesnât match the situation.
This one-page reference card gives you 7 proven presentation frameworks used by executives, consultants, sales teams, and founders â so you always know how to structure your message before you open PowerPoint.
đ What This Reference Card Helps You Do
â Stop guessing which structure to use
â Choose the right framework in seconds
â Make messages clearer and more persuasive
â Adapt your presentation to audience, goal, and context
â Avoid overloading slides with the wrong logic
Think of this as your presentation decision compass.
đ§ The 7 Frameworks Inside
1ď¸âŁ đĽ ProblemâSolutionâBenefit
Best for:Â Sales pitches, proposals, decision requests
Focus on the pain first â if they donât feel it, they wonât buy.
2ď¸âŁ đ Pyramid Principle
Best for:Â Executive briefings, board presentations
Lead with the answer. Support with no more than 3 points.
3ď¸âŁ đ WhatâSo WhatâNow What
Best for:Â Data presentations, reviews, reporting
Every chart must answer:Â Why does this matter?
4ď¸âŁ đŚ¸ Heroâs Journey
Best for:Â Keynotes, vision talks, all-hands
Your audience is the hero â not you.
5ď¸âŁ â SCQA (SituationâComplicationâQuestionâAnswer)
Best for:Â Strategy and consulting presentations
Urgency comes from the complication â make it specific.
6ď¸âŁ âą 10â20â30 Rule
Best for:Â Investor pitches
10 slides. 20 minutes. 30-point font. No exceptions.
7ď¸âŁ đ§Š Modular Deck
Best for:Â Client meetings, unpredictable conversations
Build sections you can skip or reorder on the fly.
đ§ Quick Decision Guide (Built In)
â Asking for a decision or money?
â ProblemâSolutionâBenefit or 10â20â30
â Presenting to senior executives?
â Pyramid Principle or SCQA
â Presenting data?
â WhatâSo WhatâNow What
â Trying to inspire or align?
â Heroâs Journey
â Conversation unpredictable?
â Modular Deck
No overthinking. Just pick and go.
đ¤ Who This Is For
â Professionals who present regularly
â Sales, consulting, and leadership roles
â Founders and executives
â Anyone who wants clarity without complexity
If youâve ever thought âI know my content, but this feels messyâ â this fixes that.
đ Format
â One-page PDF
â Print it or keep it beside your screen
â Instant download
â Free â no fluff, no filler
đ Want Templates, Examples & AI Prompts?
This reference card is the foundation.
For full slide templates, before/after examples, and AI prompts, explore:
The Executive Slide System (ÂŁ39)
đ mbhazeldine.gumroad.com/l/executive-slide-system
Bottom line
Great presentations donât start with slides.
They start with the right structure.
This card makes that decision easy.
A one-page quick reference card showing 7 proven presentation frameworks so you can choose the right structure for any audience or situation.